Jacob Etelamaki

2019
Cubcoats

Cubcoats is the original 2-in-1 transforming children’s apparel brand, where I was a Graphic Designer telling stories through both digital and print brand experiences.

As part of the in-house creative team, I helped to bring the Cubcoats line of fun, transforming products and stories to life. Alongside the team, I developed new layouts and box designs for product packaging, managed weekly email marketing and paid social assets, and established new iterations of the evolving brand for both digital and print formats.

Illustrations by Emilie Vo & Dillon Carson


Brand Guidelines

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Brand Packaging

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Email & Digital Marketing

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Paid Social & Digital OOH

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Brand Concepting

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